By Christina Dimauro
Girl Scout’s are known nationwide for their cookies. While these cookies may only be available for “cookie season” once a year, their cookie fans can soon enjoy them for breakfast.
The Girl Scouts organization has recently partnered with General Mills to create their cookies into cereal.
General Mills announced Monday, Oct. 24 that in January 2017 they would be producing limited edition cereal.
“When I first heard the cookies were being made into cereal I was very excited to try them. It’s a little sad that I found out this early and I have to wait all this time for them to be released,” said junior Haily Reatherford.
Two of Girl Scout’s most popular cookie flavors are being transformed into cereal: Thin Mint and Caramel Crunch (modeled after Samoas).
“I heard about the new cereals being released and even though I like Girl Scout cookies, I don’t really intend on trying the cereal,” said junior Ashley Tully.
According to General Mills, a partial amount of proceeds from the cereal sales will benefit the Girl Scouts of the United States of America.
“I think it’s good for Girl Scouts to partner up with General Mills, it’s going to bring something people love and enjoy eating and make it readily available in the grocery store,” said junior Martha Sepulveda.
This is not the first time Girl Scouts has partnered up with another company. They have previously partnered with Quaker, Good Humor, Coffee-mate and other companies to create cookie-flavored items.
“The only thing that would keep me from trying the cereal is that sometimes the flavor is not the same,” said sophomore Sydney Hock. “Girl Scouts knows how to make cookies, but sometimes that doesn’t translate over into other companies products.”
General Mills has not released any specifics about the cereal and pricing.
“I would be curious to see how unhealthy the cereal is, most often those types of cereals aren’t very healthy for someone to eat,” said Sepulveda.
According to the Associated Press, the deal between Girl Scouts and General Mills is going to benefit both companies. It will bring more awareness to the Girl Scout’s six to eight week cookie sale period, while also helping General Mills overcome the decline in cereal sales.
“As a former Girl Scout, I think it is an amazing organization, it helps local communities and helps young girls learn so many skills when it comes to actually selling the cookies,” said Reatherford. “The more exposure the organization is able to get into the public, the more it is able to benefit these young girls.”
This announcement comes just a month after Girl Scouts announced they would introduce two different types of s’mores cookies to celebrate 100 years of cookie sales.
“The organization has been around for such a long time and they are always able to make improvements and implement changes to stay up to date with what people like,” said Reatherford. “It really shows with this new cereal being released. I can’t wait to try it.”
As the launch date approaches closer, more information will be released from General Mills.