Mannequin Challenge Brings Newest Social Media Trend

Sacred Heart University Equestrian Western Team's extremely successful mannequin challenge. Photo courtesy of Sacred Heart University Equestrian Team's Facebook.
Sacred Heart University Equestrian Western Team’s extremely successful mannequin challenge. Photo courtesy of Sacred Heart University Equestrian Team’s Facebook.

By Meliha Gutic

Staff Reporter

Recently, the internet has been introduced to a new challenge known as the Mannequin Challenge.

In the Mannequin Challenge, “Groups of people are gathering and freezing themselves in place, often in elaborate poses and scenarios, as one camera-toting person walks through the scene to zoom in on the details,” according to The New York Times.

In the background of the videos, “Black Beatles” by Rae Sremmurd ft. Gucci Mane plays. In an interview with the New York Times, Joseph Day, the first person to use the song in a video, simply said that it was his favorite song and he wanted to share it..

Some students have started to enjoy constantly seeing people with their own renditions of the challenge.

“When I first saw it, I thought it was stupid and pointless. But once it became more popular and came onto campus, I didn’t mind it anymore, and I even like the song now,” said senior Christian Carter.

The Mannequin Challenge has made its way onto campus. Men’s D1 Soccer, the Chartwells staff and the Student Ambassadors are just a few of Sacred Heart’s organizations who have taken part in the challenge.

Although the one that has garnered the most attention is one made by the Sacred Heart Equestrian Team.

With 1.6 million views on Facebook and over 21,000 shares, their video has gone viral and has been shown on News 12. USA Today even featured the team in an article.

“The goal was just to get noticed on campus and then it kind of spread past that,” said sophomore Victoria Caputo, a member of the Equestrian team. “We did not expect it to get as big as it did, we just kind of did it for fun.”

The Mannequin Challenge was created by high school students and has reached celebrities. Even former Secretary of State Hillary Clinton participated in it.

However, as we have seen in the past, often times viral media that comes out has potential to quickly burn out. The Harlem Shake, Planking, Hit the Quan and the Whip and Nae Nae are just a few that became extremely popular, but are not seen very much today.

Some students feel that the Mannequin Challenge will follow in the footsteps of previous fads.

“I think the Mannequin Challenge is going to be like a fad, it is not going to last very long,” said junior Lydia Wight.

However some students think that the challenge will break the norm of our usual fads.

“It is not going to go away soon because now that it hit mainstream media, it’s probably going to be around for a few more months,” said Carter.

Although it is unknown how long the Mannequin Challenge will be around, it can still be relied on for its entertainment purposes for now.

“I don’t really see the point of the Mannequin Challenge, but I definitely find it interesting. It’s different,” said junior Kelly Shannon.

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